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Impact Measurement

3 Ways Google Analytics Can Improve your Website

By: Blakely Fraasch, Content Curator Intern Successful entrepreneurs understand their target market and use that knowledge to their advantage. Using products like Google Analytics helps entrepreneurs to understand the behaviors of their target audience, and to decide what future content and products will interest them. A free data metric tracking site, Google Analytics is vital…

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Impact Measurement Resources

Impact measurement is at the heart of any social venture. We suggest leveraging a few resources to start thinking about how to measure impact. IRIS – IRIS metrics are designed to measure the social, environmental and financial performance of an investment or performance of a company. B Lab Quick Impact Assessment Tool – This Assessment…

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