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Phoenix Business Journal: Innovation Avenue

Read the full article HERE.

We’re proud to be a part of Innovation Avenue in Phoenix! Awesome map via the Phoenix Business Journal.

Another geotech locale is on the map in the Phoenix metro. Innovation Avenue is a site to see.
The city of Phoenix has quietly watched technology, health care and life science companies plant flags up and down Central Avenue from the Warehouse District to Uptown. The city has its poster pride with a logo map of the opportunity and advantage of Innovation Avenue on both sides of the Central corridor.Piece by piece, the Valley’s geotech corridors are taking clear shape. Last fall, brokers Matthew Coxhead and Ryan Bartos, now with Savills Studley, unveiled the High Tech Highway spanning Loop 101 covering Phoenix, Scottsdale, Tempe and Chandler east of State Route 51.

Loop 101 quickly growing into Phoenix’s High Tech Highway
Phoenix’s map fills in the gaps between SR51 and 19th Avenue, identifying the dozens of companies locating in the central part of town.
Coxhead said last fall that Phoenix’s warehouse district was a budding hotspot for technology. A couple months earlier, WebPT announced it was keeping and expanding its corporate headquarters in the district by renovating a former grocery warehouse into a collaborative and creative workspace.
Two weeks ago, Banner Health announced a move to midtown Phoenix, adapting a mostly vacant office tower into a new corporate headquarters.
Decades ago, the Valley was known as the Silicon Desert – even before there was a Silicon Valley. That was in the days when Motorola ruled the roost in Scottsdale, Tempe and Chandler. It also was a time when the Valley had production driving the economy.The High Tech Highway map developed for Cushman & Wakefield and Phoenix’s Innovation Avenue map are indicators that businesses are beginning to turn the economy from one based on consumption to an innovation-based export economy.
The Greater Phoenix Economic Council is awaiting final drafts of an export plan for the market to complement the metropolitan business plan, called Velocity.




Lauren McDanell

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